BATON ROUGE 200
IN THE NEWS
(A press release by Visit Baton Rouge)
P.S., The Bicentennial Postcard
An invitation to out-of-town family and friends to visit Louisiana’s capital city this bicentennial year
Baton Rouge, La. – During the latter half of 2017, Baton Rouge’s Bicentennial year, Visit Baton Rouge in collaboration with the Louisiana Office of Tourism and 225 Magazine are releasing the Baton Rouge Bicentennial Postcards. The postcards, which include the required postage will be available in the latest edition of 225, available on Oct. 1.
Baton Rouge residents are encouraged to send the postcards to out-of-town family and friends and invite them to come and experience their hometown this fall or winter. The weather is perfect, the events are plentiful, and with new restaurants, shops and attractions, there’s good reason to stick around for a few days. Whether they visit some of their favorite places from their childhood or college days, we encourage residents to get out and explore Louisiana’s capital city and create new memories with their out-of-town guests. They can also get a head start and invite them to experience Mardi Gras or one of the many festivals next spring.
Additional postcards are available at area locations, including: East Baton Rouge Parish Libraries, the Baton Rouge Area Chamber, and Visit Baton Rouge. A full list of locations can be found on www.BatonRouge200.com. In an effort to assist residents with writing their picture-perfect postcard, we have included some ideas to help them get started:
A similar postcard project was done years ago, an idea of the late E.J. Ourso who believed that tourism benefited the entire community. The campaign called the "P.S. Baton Rouge”, which stood for "Positive Selling," reached far and wide and allowed residents to invite others to come and experience the town they called home.
“This yearlong celebration has allowed us to look at what we’ve done in the past and repeat those successes, and the P.S. Baton Rouge Campaign was a great example of that,” said Paul Arrigo, president & CEO of Visit Baton Rouge.
Arrigo added, “Whether a native or new to Baton Rouge, this offers residents a chance to get out and explore and experience their hometown with out-of-town visitors during this year’s Bicentennial, marking 200 years as an incorporated city.”
Need some help planning? A complete list of events, restaurants, shops and hotels is available on www.VisitBatonRouge.com or visit the Baton Rouge Bicentennial website, www.BatonRouge200.com. Residents are also encouraged to stop by one of Baton Rouge’s Welcome Centers to gather ideas and brochures help plan their time spent with their out-of-town family and friends. Here’s a look at a few of the events coming up: